Footlocker
HORSE with HARDEN
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Giving basketball fans on the internet the chance to play HORSE with one of the NBA's best shooters. 
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Case Study
Recap Video
Awards & Press
The Big Won // Cannes // One Show // CLIO // London International // Comm Arts // Webby Awards // AICP Next // ADDY // AME // Shorty Awards // Young Gun // Kinsale Sharks

USA Today // Sports Illustrated // NBC Sports // UPROXX // Ball Is Life// The Score // Fast Company // AdWeek // CBS Sports
Role: Copywriter
Partner: James Kuczynski
Agency: BBDO NY